National Fire Sprinkler Association, Inc.

2001 Annual Seminar & Alternate Year Exhibition

The Fairmont Hotel, San Francisco, California

State of the Industry Address

John A. Viniello, President

April 19, 2001

 

Thank you, Tom, and good morning to all of you. What a wonderful turnout. Probably one of the largest ever at an NFSA convention.  Before I begin today’s remarks, I, too, would like to extend my personal congratulations to Rich Sullivan and his family on a most deserving award. Rich has been a stalwart at NFSA for long before I got there and probably had one of the toughest jobs in the Association. But now he will have chance to enjoy the fruits of his labor and on behalf of not only myself, but also our staff - Rich thanks, it’s been a great run.

 

And now I would also like to read to Rich a letter that we received from a gentlemen many of you will remember.  He’s 89 years old and he lives in South Carolina and I usually speak to him from time to time. Incidentally, the letter was written on March 17th that ironically was St. Patrick’s Day and it’s addressed to Rich Sullivan. Here’s what it says: “Dear Rich: On this day of your retirement I thought I should write and tell you I have many fond memories of us working together.  But one stands out. When my son Dick told me that he worked with someone that could be helpful, that he was a sharp Irishman and would fit in, Dick arranged this and in a month’s time you had a job for the rest of your life with the Association.  Helping make my job easy.  Thanks for all the memories and the good job you have done. Enjoy your retirement and God Bless you and your family. Take care, the other Irishman, Ray Casey.

 

I would also like to take this opportunity to recognize certain people who have joined with us.  You will note that during the induction into the NFSA Sprinkler Hall of Fame, the name Paul Kauffman was mentioned.  I remember Paul when I first came into the industry and he was always a strong supporter of NFSA activities.  I’d like to recognize his nephew, John Kauffman III .  I know John is with us, John take a bow.  And also we are delighted to have with us 4 previous winners of the Golden Sprinkler Award.  I would like to recognize 3 of them, Frank Fee III, Ray Kenz and Joe Wiginton.  Guys take a bow. Thank you. 

 

Then there is a very special person that has joined with us this year.  In fact, he was the first Chairman that I served with when I was elected President back in 1984.  You could always count on this man for being very generous with his time and very wise with his counsel.  I know that he served for many years as a member of the Board of Directors and the Labor Relations Negotiating Committee and brought a great deal of thoughtful perspective into the whole negotiating process.  He has been retired now for a number of years, and although we do see him from time to time it’s wonderful to have him and his wife Mary Ann back with us.  Let’s have a great round of applause for Dick Boulanger.  Dick take a bow.

I would also like to recognize a young man whose Father is no longer with us. I worked with his Dad very closely when I was with the Grinnell Company back in the early 80’s. He was a long-time member of the NFSA and I know that this location, the Fairmont in San Francisco was one of his favorite places.  Let’s have a nice warm round of applause and welcome for the son of Bob Gray, Chris Gray from Fire Spec.  Chris, take a bow.

 

I would also like to introduce a gentleman who has traveled from North of the border to be with us, a regular at the NFSA conventions, the President of the Canadian Automatic Fire Sprinkler Association, Mr. John Galt.  John, take a bow.

 

And now we would like to make a very special announcement. Many of you know that some 14 years ago the Canadian Automatic Sprinkler Association and the National Fire Sprinkler Association began a golf competition between the 2 countries that has become known as “The Sprinkler Cup”.

 

The idea was fostered by a gentleman who many of you know.  He served with distinction as CASA’s President for many years before his retirement in 1990.  But really, the idea of the competition between the 2 countries started with Bill Clark. Our first event took place back in 1987 at the Loew’s Ventana Canyon Resort and each year the competition rotates between North of the border and the United States. Bill Clark has made a tremendous contribution to the sprinkler industry.  And it was thought following this past competition that perhaps he should be given recognition for his efforts.  He attended a dinner of the American Team and made some comments that touched the hearts of many of our players.  Barry Waterman wrote a letter to John Galt, President, and made what we think is an excellent suggestion. 

 

In golf we have the Ryder Cup, in hockey, we have the Stanley Cup, and in tennis, we have the Davis Cup. Well from this day forward the International Golf Competition between the United States and Canada will be forever known as the Clark Cup in honor of Bill Clark the former President of the Canadian Automatic Sprinkler Association whose idea it was. Bill, stand up and take a bow.

 

And now, as has been tradition let’s take a look into our economic crystal ball and see where we are from 6 months after the State of the Industry we gave in Aruba.  As I indicated back in October I did not paint a particularly rosy picture of the current economic state of our industry.

 

The recent turmoil that we have been experiencing in the equity markets as well as almost hysterical reaction on the part of the global marketplace has been significant. . . and nothing has taken place within the last 180 days that causes me to change our economic outlook.  In a word, our industry is headed for some stormy economic waters.  What I would like to do this morning is to outline for you some of the reasons for our concern and what NFSA is doing in an effort to soften any slowdown in business activity.

 

We have had a full decade of uninterrupted growth and business conditions for our industry have been strong all over the country.  As the general economy begins to unravel we will begin to see that the slowing of economic growth will affect some regions more than others. (These areas will also demonstrate a slowdown in nonresidential construction which will ultimately affect our industry.)  So, while I am speaking in general terms, we can translate what’s being said for the sprinkler industry.  Remember we always lag in an economic slowdown.  We are going to do this as best we can by regions.

 

Those areas which are most likely to be affected by the downturn in the general economy are the Mid-Atlantic states, the North Central states, which would include Michigan, Wisconsin and Minnesota among them.  More consolidation in the auto industry is probable and Chrysler is expected to cut almost a ¼ of a million jobs over the next several years.

 

In the South Central states, Virginia, Georgia, Kentucky and Tennessee and this is primarily due to a fundamental weakness in manufacturing, technology and financial services. In a recent report from the Federal Reserve Board District Banks it was noted that weaknesses in commercial construction activity in regions served by Cleveland, Atlanta, St. Louis and the Kansas City District Banks. More space has become available for sublet as high internet and high-tech firms have closed or reduced operations.

 

The Mid-West due to its manufacturing orientations is also likely to be affected by the current downturn in economic conditions.

 

High energy prices will help the energy producing areas of the Southwest - Houston, New Orleans and parts of Oklahoma. However, the textile and apparel dependent areas of the Southwest will suffer through a manufacturing slowdown. 

 

The Mountain states should pace economic growth nationally as resource producing industries and generally affordable housing will continue to attract new job seekers.  Technology centers in this region such as Denver and Salt Lake City may suffer a bit from the technology slowdown. 

 

The Pacific states should continue to perform reasonably well. However, it’s not a surprise to those of you who live in California that energy problems continue to present risks for the state’s economy. 

 

The Pacific Northwest which has benefited in the past from low energy costs could also be damaged by higher costs of energy and shortages.  The employment outlook for the balance of this year favors the Western regions with some solid pockets in the South. 

Economic conditions in the South are schizophrenic.  Weaker consumer confidence levels will dampen consumer spending which in effect could have an impact on the Florida tourism industry.  Overall, however, the South should remain fairly strong. 

 

Let’s take a look at what architects are doing. According to the American Institute of Architects, business conditions at architectural firms continue to soften in recent months.  More firms reported a decline in billings than reported an increase.  While there still remains inquiries for new projects, they are coming in much more slowly than in previous months.  Here is an interesting fact.  For every 3 firms that reported an increase in inquiries for new projects in February of this year, 2 firms reported declines.  Both of these indicators are significantly weaker than at the same period last year.  While the reported billings decline for architectural firms, conditions are a bit weaker in the Coastal regions, the Midwest and the South.  It should be noted, however, that residential firms continue to report healthy business conditions while firms concentrating in the institutional sectors are generally reporting slowdowns.

 

In addition to overall decline in billing being experienced by architects and the slower growth of inquiries for new projects, many firms are seeing other evidence of slowing business conditions. Specifically, almost 2/3 of the architectural firms surveyed indicated that the most common evidence of decline was in project backlogs.  Planned projects being delayed, deferred or cancelled and growing receivables were also cited as a common condition.  Many active projects are being delayed and more competition for projects were mentioned somewhat less frequently. 

 

Many economists are predicting a soft landing.  Our biggest concern is that major cutbacks by businesses both in capital investment and hiring in response to weak earnings could transform a soft landing into a hard one.  Most significantly, a sharp reduction in payrolls will not only result in reduced household disposable income but it will also have the leveraged effect on consumer confidence, home values and possibly the equity markets, all of which have been major contributors to the strength of consumer spending in recent years. 

 

On the up side, historically, recessions have occurred in an environment in which private sector fundamentals are seriously impaired and when Government policy makers have run out of policy options to stimulate the economy.  This does not appear to be the case at the present time.  The large Federal Government surplus will allow some fiscal stimulus.

What is the FEDS Response???  The Federal Reserve Board continues to lower interest rates to deal with the economic slowdown.  This in turn bodes well for the housing market in that a 50 basis points reduction in interest rates can have an effect of reducing a mortgage by almost $2,000 per year allowing more people into the housing market.

 

Although the unemployment rate has been creeping up in recent months it still stands at a very acceptable 4.2% which is very good by historical standards.

 

In terms of our industry, we naturally lag the general economy and while backlogs appear to be relatively strong, my discussions with contractors, manufacturers and suppliers leave us to the unmistakable conclusion that new bookings are not replacing backlog at the same rate.  The 3rd and 4th quarters of this year and the 1st and 2nd quarters of 2002 should begin to see some significant slowdown in our industry. General contractors and construction managers are working on very thin margins. 

 

For many years change orders reaped a monetary reward for subcontractors.  Those days are fast coming to an end.  Analyze your backlogs.  Are you replacing your backlogs with new business, at a rate that will sustain you through any downturn.  Now is the time to hunker down.  There is nothing un-American about making a profit.  Don’t take work simply to churn dollars and remember volume kills and profit thrills.

 

Given the volatility in the equity markets we will be planning some time in the Fall of this year another seminar similar to the one which was conducted in November of last year on “Dimensioning the Sprinkler Market.”  We will provide you with ample time as to when this online program will be taking place.

 

Many of you picked up copies of an economic survey, one for contractors and the other for manufacturers when you registered.  Please complete this form and return it to any member of the staff so we can begin to get a sense of what is actually taking place in our market.

 

Now what is NFSA’s response? We have said on a number of occasions that the time that a Trade Association is needed most by its members is when there is an economic downturn.  The long-term debt on our existing building is approximately 1 million dollars. Our mortgage rate, which was negotiated 5 years ago, is 100 basis points below prime with a 25 year term.  In addition, our present tenant pays us rent which easily handles the debt service on our building. 

 

NFSA is very aggressive in hiring new people.  We recently employed a new Regional Manager, Ray Lonabaugh for the Mid-Atlantic States and are presently conducting interviews to replace Phil Saunders who is retiring as Regional Manager for the Great Plains States.  Our only open area is the Southeast and we are hopeful to have that appointment filled sometime this summer. We are also finalizing interviews for a Director of Membership which was the recommendation of NFSA’s Long Range Planning Committee.

 

Take advantage of NFSA’s training and education initiatives – On-line seminars, Technician Training, Sprinkler Advantage Program and our Contractor Professional Development initiatives, particularly the Foreman and Supervisory Training. These programs can pay dividends for your company. Don Donath, NFSA’s Director of Training and Education can be contacted on NFSA’s web site and you can register over the Internet for any of these programs.  The Foreman and Supervisory Training with Mike Friedman as the Instructor is a Five Star program and for those companies who have taken this program, they have given it very high marks. Mike just completed a program for Wayne Automatic Fire Sprinklers, Inc in Florida.

 

I know both Wayne and Clark Gey are in the audience and in a moment I would like them to stand and for those of you who have any questions, please see them and they can tell you why this focused program for our industry is really paying off like a “slot machine” for companies that have taken advantage of this initiative. Wayne, Clark, please take a bow.

 

A major initiative of NFSA for the balance of this year and into next is in the area of residential and retrofit.  We are seeking support from our industry and are working very closely with legislative groups at the state and national levels to seek the passage of laws which will require dormitories, fraternities and sororities which are not protected with sprinklers to be so.  Many of you remember the Seton Hall fire, which claimed the lives of 3 students.  The only legislation that is enacted is in the State of New Jersey. This year, 9 Bills have been introduced at the State and Federal level that ultimately could translate into requirements for sprinklering of student housing.  We need to get behind these initiatives. Federal legislation has been introduced which will make matching funds available for colleges and universities to provide fire sprinklers in student housing.  I encourage all of you to visit our web site www.nfsa.org to look for the very latest information concerning these Federal and State initiatives. 

 

I would also encourage all of you to subscribe to Campus Firewatch, a publication published by Ed Comeau, which is probably one of the most definitive monthly periodicals on the present status of fire safety in student housing in the world.  Ed Comeau can be reached at his web site www.campsusfirewatch.com, and for $139 per year every member of the sprinkler industry should subscribe.   His weekly update as well as his commitment to making student housing fire safe needs the support of our industry. 

 

In addition, NFPA is working on a new Building Code NFPA 5000. You will learn more about this on Saturday morning from Art Cote.  Both NFPA 5000 and the new International Building promise strong sprinkler requirements when adopted at the state and local level. 

 

NFSA will continue to work with the Home Fire Sprinkler Coalition.  NFSA spearheaded an effort to double this year’s commitment from the founding members of the coalition from $50,000 a year to $100,000 a year.

 

Your Association will be aggressive.  Your Association will continue to create market opportunities, and I promise you, our industry will weather this economic downturn.

And so, Ladies and Gentlemen, in concluding this year’s State of the Industry Address, I must say that it is an historic meeting in that we are coming to an end of an era, and we can look back with pride on the traditions that have been established and the work that has been accomplished by your Association.

 

But another legend in the sprinkler industry has decided to pass into the sunset. And so, in closing, as a testimony to Rich, I would like to end on this thought. If we can see further in this industry, it is because we stand on the rungs of a ladder built by those who came before us.  Rich Sullivan helped build that ladder.

 

Ladies and Gentlemen, it’s always a pleasure.  Thank You.